HEALDSBURG
WEDDINGS
EDITORIAL
Join us for our healdsburg retreat
february 25th, 2026
at appellation healdsburg
Join us for our HEALDSBURG RETREAT
FEBRUARY 25TH, 2026
AT APPELLATION HEALDSBURG
This winter, join us in the heart of Sonoma wine country at the brand-new Appellation Healdsburg for a retreat experience that is designed for wedding creatives ready to elevate their craft and strengthen their presence in the high‑end market. With its modern California design, warm hospitality, and a backdrop of rolling vineyards, Appellation creates the perfect atmosphere for a day of intentional growth and creativity.
Throughout the retreat, you’ll capture elevated content in beautifully curated editorial scenes featuring a real model couple and refined design elements. Each vignette is thoughtfully crafted to reflect the aesthetics of modern luxury weddings, allowing you to walk away with portfolio‑ready imagery, renewed inspiration, and a deeper understanding of how to consistently attract elevated clientele.
Education will be led by Raquel Bickford, Founder of ROQUE Events and La Perle Retreats, and renowned photographer Alex Richardson. Together, they’ll share expert insight on luxury brand positioning, business strategy, and visual storytelling — equipping you with the tools to expand your reach, book aligned clients, and create work that stands apart.
If you’re looking to refine your creative vision, enhance your portfolio, or gain clarity on how to rise above the noise in a saturated industry, this immersive one‑day retreat will offer everything you need.
Raquel
Top Tier Education & Editorial Styled Shoot Retreat
Anthropologie Editorial
Plaid bitters deep v typewriter waistcoat single-origin coffee same hot chicken vape shoreditch ascot raclette.
WHAT'S INCLUDED
content
Immerse yourself in editorial content designed to reflect the true essence of luxury. The shoot will feature a real couple, a wedding party, and guests, all styled with curated florals, intentional design elements, and elevated fashion. From start to finish, attendees will capture scenes that feel authentic, aspirational, and portfolio-ready—designed to mirror high-end destination weddings and resonate with refined clientele.
education
Gain valuable insight during an intimate educational session led by Raquel Bickford, offering a behind-the-scenes look at producing and designing luxury weddings. You'll explore how to position your brand in the high-end market, refine your creative approach, and better serve your ideal clients.
Topics will be tailored to your needs and may include:
How to attract and serve high-end destination clients
Elevating your design aesthetic and creative process
Q&A with featured vendors
Discovering your distinct creative voice
experience
Enjoy a beautifully prepared lunch and meaningful conversation with like-minded creatives. The retreat is designed to cultivate community and collaboration, giving you the space to connect with industry-leading vendors, photographers, and planners. With a warm, welcoming environment and a focus on intentional design and experience, you'll leave creatively inspired and professionally recharged.
the ITINERARY
Morning
Afternoon & Evening
Registration & Welcome
Opening Remarks by the La Perle Team
Education & Guest Speaker Sessions
Networking Session & Group Lunch
Breakout Groups for Editorial-Styled Shoot
Golden Hour Photos
Farewell & Departure
the INVESTMENT
Price per ticket
Your investment includes
Payments
We believe in creating an approachable payment experience, which is why we offer flexible payment plans supported by Affirm. An initial payment is required to secure your spot.
Payments are non-refundable but transferable.
- Access to all retreat activities at Appellation Healdsburg on February 25th, 2026
- Education and mentorship from Raquel Bickford of ROQUE Events & La Perle Retreats and Alex Richardson of Alex Richardson Co.
- Networking session and group lunch at Appellation
- Full wedding day editorial styled shoot, including golden hour
- Reduced room rates available through a room block at Appellation
Nearby Airports
Sonoma County Airport (STS)
~15 minutes from Appellation
San Francisco International Airport (SFO)
~1.5 hours from Appellation
Oakland International Airport (OAK)
~1.5 hours from Appellation
$2,499 uSD
MEET the
VENDOR TEAM
RAQUEL BICKFORD
As the Founder and Executive Producer of ROQUE Events, Raquel Bickford has built a successful career in the luxury wedding industry, creating unforgettable experiences for couples. With over a decade of experience as a wedding planner and designer, she is the visionary behind La Perle Retreats, offering her expertise to help photographers, videographers, and designers elevate their brands and businesses. Raquel’s unique ability to blend luxury with creativity is at the heart of everything she does.
Founder & Executive Producer,
La Perle Retreats & ROQUE Events
Founder & Executive Producer,
La Perle Retreats & ROQUE Events
CLAIRE GLYNN
Director of Design & Production,
La Perle Retreats & ROQUE Events
Associate Designer,
La Perle Retreats & ROQUE Events
Claire Glynn is a detail-driven event designer with a background in data science and business development, bringing precision and creativity to luxury wedding planning. At La Perle Retreats, she curates immersive, high-end experiences that blend storytelling with thoughtful design, ensuring every element reflects sophistication and artistry. Passionate about collaboration, she works closely with top-tier vendors and creatives to elevate brands and create unforgettable destination events.
ALEX RICHARDSON
As the founder of Alex Richardson Co., Alex is known for his ability to blend editorial style with authentic storytelling, capturing wedding weekends with intention and a refined creative lens. With over a decade of experience behind the camera, his work is grounded in both artistry and strategic brand-building—helping elevate his clients’ stories while growing a successful business of his own.
Alex’s passion for innovation has taken him around the world documenting unforgettable events, and his approach to hybrid shooting (photo + video) continues to challenge industry norms. Beyond weddings, Alex brings a background in music and martial arts, bringing creativity, discipline, and fresh perspective to everything he does.
Global Photographer, Alex Richardson Co
the VENUE
Located in the heart of Sonoma wine country, Appellation Healdsburg is a refined retreat that celebrates the region’s agricultural richness and elevated, laid‑back lifestyle. Steps from Healdsburg’s charming downtown plaza, the property blends contemporary design with warm hospitality, offering thoughtfully crafted rooms, inviting communal spaces, and culinary-driven experiences rooted in hyper-local sourcing. Guests can indulge in chef-led programming, enjoy curated tastings, or unwind amidst the stylish, vineyard-inspired surroundings. With its sophisticated ambiance and deep connection to the land, Appellation provides an inspiring setting for creative retreats—where artistry, community, and meaningful experiences naturally flourish.
Photos provided by Appellation Healdsburg
